Website Content

We look at your copy, product descriptions, and photography from a storytelling lens, to draw customers into your world. Our in-house content team can create or evaluate your wording and photos.


What We Offer

Website Copywriting
  • Product descriptions
  • Blog posts
  • Email automations
  • Email campaigns
Product Photography
  • Lifestyle "hero" photos
  • Products on white backgrounds

Case Study

Branding and copywriting for Goldmine & Coco, a planners, stickers, and stationery company. We wrote content for an About page, a marketing pitch, and some printed pieces.

  • Created a cohesive brand message
  • Lessened customer confusion
  • Made marketing easier

Aeolidia was so thorough. They’ve helped me realize that what I thought was possible in my head can be made real.

Felicia Jarrell

Goldmine & Coco
Felicia Jarrell of Goldmine & Coco

Website Content in Our Portfolio

Desktop and mobile screens showing the Balanced Bites homepage on their Shopify website redesign for an ecommerce meal delivery brand.
Hello Adorn - home page design for a hand-made jewelry brand.
Custom Shopify web design for a fabric shop.
Mobile first website design for handmade baby clothes company.
Custom Shopify design for a home decor brand.
3 Fish Studios Shopify redesign for an artist studio.
Benzie Design - Shopify website design for craft and felt supplies store.
Street mural featuring visual design for a specialty garden store.
Gladfolk - homepage design for a modern lifestyle goods brand.
Kate Ryan Skincare - website and branding for a natural skincare line.
Custom Shopify website for a printmaker
yarn shop branding
Shopify design for a lifestyle shop
Maker + Stitch - branding and website design for a brick and mortar knitting shop.
Setting up an ecommerce site for a brick and mortar handmade tile shop.
Shopify website design for a bath and body shop
Cashmerette - Shopify website design for a plus size sewing brand moving from WordPress to Shopify.
Floret - a strategic Shopify and WordPress integration for a flower farm.
Logo debossed on the bottom of ceramics
photo shoot for a wooden gifts business
Twig + Tale logo for a sewing pattern business

See More

Sharing Our Knowledge


Rather than hiring a single person to handle this job, then patching together a team of developers and designers on my own, I was able to sign up for the project and have a comprehensive, well-versed team collaborating to work on the project together. Working with an agency in this way was definitely the best decision for my small business. I didn’t need to manage people or the project itself to get the project done, which is something I wouldn’t have had the time or capacity to do!

Diane Sanfillipo

Balanced Bites

As a small business owner, working with a dedicated team of branding experts was invaluable. I am obsessed with the new muted, sophisticated color palette they created and would recommend them to anyone looking for a thoughtful brand refresh.

Chaz Olajide

Sir Dogwood

I imagine it’s hard to be hired as a designer to work for a designer – we have lots of opinions and are super attentive to tiny details. But all of our comments were welcomed and integrated with grace and positivity.

Shelley Barandes

Albertine Press

When you are a 100% e-commerce company, putting your trust in a team to design and build your store is everything – it was make or break. We luckily stumbled upon the Aeolidia website. Fast forward – we have a beautiful website that works very well both for us on the business side and most importantly for our customers. There isn’t a day that goes by where we (or our customers) don’t comment – wow, loving the new site! This website is saving us time (and money) because it’s so intuitive and easy to use.

Erica Finnan

Kate Ryan Skincare

I’m a small business but they took me seriously and I felt like a valued client from the very start. The new branding continues to be the best decision I’ve made in a long time! I actually have a feature in a regional magazine this month, and I got into a craft show that I’ve been rejected from multiple times—I almost entirely credit those to the new brand. (After I told the reporter how long I’d been in business, she said to me, “your stuff is so great, I’m surprised we haven’t featured you long ago!” which to me just speaks to how much better I am reaching my ideal customer now.)

Leah Buckley

Modern Tally
Diane Sanfillipo
Chaz Olajide
Shelley Barandes
Erica Finnan
Leah Buckley

Let's take your online shop to the next level

The Shopify websites we design have a reputation for substantial improvements to ecommerce conversion rates and online sales. Let's talk!

Ready now? Get our rate sheet.