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photo shoot for a wooden gifts business

Indigo Ember

Brand identity, photography, and website design for an engraved wooden gift brand.

The Challenge

Patricia’s goals were to improve her website traffic and conversion ratio. She also wanted to improve the voice and story that she was telling via her site while doing search engine optimization to help more people find her via Google. To ensure good chances that Patricia would see a great return on her investment, I insisted that we spend some time at the beginning working on the foundations of her brand.

Our Approach

Big changes can happen when we bring a full team in on a transformation. We started with the foundations of Patricia’s brand, dug into customers and differentiation strategy, renamed the business, and designed a new logo and brand identity. We styled gorgeous photos that presented Patricia’s designs in a whole new light, and created a website around the new brand and photography that really puts Indigo Ember’s best foot forward.

Logo design for a custom wooden gift brand.
Logo design for a custom wooden gift brand.
56%
increase in sales
33%
increase in revenue
Custom Shopify website design for an engraved wooden gift brand.
Custom Shopify website design for an engraved wooden gift brand.
Custom Shopify About page
Custom Shopify About page

Here’s a bit of the custom designed “About” page on the Indigo Ember site, showing how professional product photography, combined with brand graphics and icons, and a cohesive color palette, can make a cohesive, trustworthy look.

I view Aeolidia as a platinum-level graphics design services company. If you want a design company who has extensive expertise in brand development and creating a website to reflect your brand in the best light, hire them despite the price tag! They are worth every penny spent.

Patricia

Indigo Ember
Photo of wooden coasters and a table set for tea.
Product photography for an engraved wooden gift brand.
Cheese board and coasters
Product photography for an engraved wooden gift brand.
Wooden journal photo
Product photography for an engraved wooden gift brand.
Thank you card design.
Postcard design.

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