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Featured Posts

Latest Posts

Arianne Foulks of Aeolidia teaching website optimization

Five Ways to Get Knowledgeable Advice to Grow Your Business

by Arianne Foulks / January 12, 2024

Here are 5 ways to find the information you need to grow your business.
Little Apple Treats homepage

How To Charge What You’re Worth

by Arianne Foulks / January 5, 2024

It can be so hard to set pricing for your work and charge what you’re worth!
Custom Shopify Plus website for Simplified

When Do You Need Shopify Plus?

by Jessica Molnar / November 28, 2023

Explore the factors to consider when deciding if and when to upgrade to Shopify Plus.
cardinal holiday tree ornament by Cedar + Pearl

Shop Small Business – 2023 Holiday Gift Guide

by Jessica Molnar / November 21, 2023

Our 2023 holiday gift guide embodies the spirit of giving and the joy of supporting small, design-forward businesses!
Arianne Foulks, photographed by MailChimp

Top CEO Tips for Creative Online Shop Owners

by Arianne Foulks / September 9, 2024

In today’s blog post, we’re exploring how to shift into CEO mode, define your ideal role and delegate the rest.

Brand identity design, custom website, and copywriting for an e-commerce baby brand

Boost Holiday Sales Without Slashing Prices

by Helen Hulskamp / September 9, 2024

Explore alternative holiday promotions that reward your best customers and boost revenue while maintaining your brand’s integrity.
Letterpress Holiday Card Set from Nicely Noted

Holiday Sales Tips for Online Shop Owners

by Jessica Molnar / October 31, 2023

The holidays will be here before we know it, but there is still time to get your store shipshape.

DIY PR tips from design industry expert Nora Wolf

How to Get Media Placements: Your First 5 Steps

by A Guest Writer / September 9, 2024

Here are 5 steps to take if you want to pitch your product to the media. 
Ella of Verloop and Arianne of Aeolidia in the Verloop booth at Shoppe Object

The State of Trade Shows in 2024

by Arianne Foulks / September 9, 2024

I asked top industry experts to share their thoughts about trade shows in 2024 and what you might get out of them.
Benzie Design - Shopify website design for craft and felt supplies store.

How to Get Started Selling Art & Handcrafts Online

by Arianne Foulks / September 9, 2024

Ecommerce software has never been more powerful or simple to use. Here are some things to plan for when starting out.
Sugar Paper - blog page design for stationery designers.

Content Marketing for Ecommerce Success

by Arianne Foulks / October 2, 2023

Content marketing is a way to connect with your audience, showcase your expertise, and drive traffic to your online store. 
Gladfolk - storefront design for a modern lifestyle goods brand.

Shop Owner’s Guide to Business Naming

by Jessica Molnar / September 26, 2023

In this guide to business naming, we’ll explore the nuances of naming your business after yourself and when it might be time for a change.

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Learn how the top shops grow:

Tools & Guides

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The Founder's Bookshelf

The Founder’s Bookshelf

Get More Traffic, Make More Sales

Get More Traffic, Make More Sales

forecasting your ROI

Forecasting Your ROI

ROI calculator

ROI Calculator

Courses & Webinars

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Traffic or Tactics webinar

Traffic or Tactics?

Helen leads the email marketing webinar with tips and best practices

Email Marketing

Windowsill Chats interview with Arianne Foulks

Mastering the Power of Storytelling in Ecommerce

Benzie Design branding case study

Benzie Design Case Study

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