Aeolidia blog

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Organizing My Life With Evernote

Evernote logo

Evernote is an ingenious program that can be used for note-taking and archiving data. I realize that doesn’t sound particularly amazing, but I’ve been using Evernote for almost two years, and it has been oh so necessary to me – one of those things where I just don’t know how I was existing before I started using it.

I have come up with many ways to sort and organize the info I need for my work, as well as home and family data/papers, and my crafting plans and recipes.

What to know:

  • Evernote can be used on your computer desktop, on your phone or tablet, or in a web-based interface.
  • You can create different “notebooks” to store different kinds of data in, and different notebook “stacks” to really keep things separate. For instance, I have many different work notebooks, then one stack called Personal in which I keep all my stuff that isn’t business-related (with notebooks inside that stack).
  • You can create tags to further categorize your data.
  • You can email things directly to Evernote.
  • You can “clip” webpages to save them straight to Evernote.
  • You can share notebooks with co-workers, family members, or even clients.

How do I use Evernote?

How don’t I use Evernote? I used to have dozens (er, hundreds) of little text files running all over my computer. Form letters, code snippets, lists, instructions, etc. To track something down, I’d have to remember what folder I put it in, and what I called it.

I also would have little piles of paper all over the house, without a good system for filing or finding anything again.

Now I just jump into Evernote and use the search or browse my tags to find what I’m looking for. Here are some of the many things I use Evernote for:

Archive my published writing. I subscribe my Evernote email address to my newsletter and blog posts, so that a backup/archive of them is automatically saved when they’re published. I’m also experimenting with using IFTTT to do the same, but with the correct notebook and tags, so I don’t have to do any work at all. I also save any press we receive to Evernote.

Read it later. If I come across an article online that looks useful, but I don’t have time to read it, I use the web clipper to save it to Evernote and tag it “read it later.”

Recipes. I have a huge cache of recipes saved and tagged in Evernote. Evernote saves the text and photos, and has a link back to the site, if I want to go back to read comments or find the printable version. After making a recipe, I tag it with a star rating system so I can remember how much I liked it. It’s handy to always have a recipe book in my pocket, since I can use Evernote on my phone as well!

desserts

A peek at my desserts tag

Receipts & coupons. Sometimes I feel like I should save a receipt for something, but don’t want a big pile of paper receipts to sort through later. I take a picture with my phone, save it to Evernote, and tag it “taxes” and title it with the store name and date. I do the same thing with coupons, storing coupon codes, store names, and expiration dates.

Travel. I keep order confirmations for things such as airplane tickets and hotel reservations in Evernote, tag it with the place I’m going, and then I can pull up any necessary info or ID numbers on my phone while at the airport. I also have started to keep standard packing lists for various types of trips in Evernote so I can easily remember what to bring (and amend the list on the go when I find I’ve forgotten something important at the cabin!).

Business paperwork. I save all my business paperwork, including tax forms and info, employee paperwork and the like, so I can bring it up come tax time.

Making to-do lists. You can use checkboxes in Evernote to make yourself simple to-do lists.

whale shark

Whale Shark, by Calvin

Kids’ art. My kids have started making some very interesting art that I want to save and remember. Often they do this on their dry erase easel, and rather than save up a big stack of art in a closet somewhere, I just snap a picture, save it to Evernote, tag it “kid-art” and the kid’s name and date, and I have a digital archive of each kid’s path as an artist.

Instructions for my team. I share my notebooks with my team at Aeolidia, and I can save instructions for how to do tasks in Evernote to learn and refer back to.

Code snippets. Our developers can save bits of code that they re-use or want to share in our Developers notebook in Evernote.

Portfolio and testimonials. I save and tag testimonials that our clients send in so that they’ll be at my fingertips when it comes time to update the portfolio or write a blog post about them.

Draft emails. Sometimes I have an email to write that will take some planning and revising, such as instructions to a client, an apology, or a request to another business. Rather than do this in email, where the browser may crash or I might accidentally send instead of saving the email, I prepare drafts in Evernote and paste them into email when done.

Social media sharing. I like to share links to useful small biz-oriented articles on Twitter, Facebook, and via my newsletter. I gather and save these links in Evernote, with a “sharing” tag, so I always have a cache to gather from.

Blog post ideas. When I have an idea for a blog post, I add it to my note that contains blog post ideas. I also start drafts of blog posts in Evernote and save useful messages sent to clients to turn into blog posts in the future. I like to put my very rough ideas in Evernote instead of WordPress so my WordPress drafts consist mostly of articles that could be made ready to go at a moment’s notice.

Keep track of client/project info. We save information about each client and project in Evernote, and can easily look up details about scope, cost, changes, and client contact info there.

Planning projects. I’ve used Evernote to save ideas, info, and research for a bathroom remodel, for purchasing an iPad, and for planning parties.

Lists, lists, lists. I love lists! Some of my lists include movies to watch, music to listen to, my shopping wish list, and gift ideas. Evernote can replace any digital or pen-and-paper method you’ve had for keeping track of ideas and info.

What do you think?

Do you use Evernote? What clever tricks do you  make it do for you? If you don’t use Evernote, what types of information do you feel you really could stand to get organized?

Of interest:

An Elegant Transformation | Easton Place

I’ve been wanting to share this dramatic transformation with you for some time. This before & after is like looking at sweet baby pictures, then seeing your daughter on her graduation day – what a change!

 

Easton Place logo by Lauren Hardage

 

Patti from Easton Place told us:

My ideal logo is clean, elegant, somewhat modern with a touch of timeless sophistication. I started my business with a sweet little elephant logo because most of my offerings were whimsical and/or for children. I’ve grown over time and I’m ready for my logo to grow as with my shop.

You can see her original site here:

Easton Place - before

Easton Place – before

Lauren took Patti’s ideas and inspiration, created a truly elegant logo, designed a well-balanced site, and here’s Easton Place now!

Easton Place - after

Such a difference, don’t you think? After the site went live last year, Patti talked to Isa about it on the Noisette Academy blog, and you can get all the details about the redesign and advice to small businesses considering hiring a web design team here:

Is it time to invest in your website? Insights from Easton Place »

Of interest:

A Clear Event Ticket Ordering Process | School House Craft

School House Craft’s mission is to help artists and craft makers find the knowledge they need to build businesses that last.

School House Craft, in Seattle, offers weekly classes, hands-on workshops as well as an annual conference for artists and crafters, and is a valuable resource for learning how to start and grow your creative small business empire.

We are able to work on a charitable project once or twice a year, when it matches well with our niche and values as a company, and we were pleased to offer School House Craft one of these special spots in our schedule, working at a discount, and as a trade for advertising and promotion. Because of this, Aeolidia is going to start reaching out locally, to Seattle crafters, artists, and designers.

I have two upcoming classes with School House, and will be speaking at Blogger’s Summer Camp. If you’re in or near Seattle, please join us for End Each Day With an Empty Inbox, on June 4, where I will be giving you hands-on help with your particular inbox situation. We’ll also be doing a class on web content strategy in the fall, when people are ready to get back inside and back to work on their businesses!

Blogger’s Summer Camp is on June 14th, and I’ll be speaking with these blogging geniuses – I hope I can hold up my end of the panel!

Blair Stocker of Wise Craft
Andie Powers of Assemble
Megan Reardon of Not Martha 
Marie LeBaron of Make and Takes
Melanie Biehle of Inward Facing Girl 
School House Craft

It was fun working with Andrea and Marlo, the School House Craft team, on their redesign! We asked them what makes School House unique, and they gave us this great info:

We are focused on small business classes with creative small business individuals in mind. We know Etsy. We know hip independent boutiques. We know craft fairs like Urban Craft Uprising and Renegade. We know who they deal with, we know their markets, we know their struggles and we know how they can succeed.

Our clients and educators make jewelry, craft plushies, illustrate hip children’s book, make vegan handbags, create handcrafted salts, brew fermented vinegar, make their own jam, blog, tweet and photography what they do!  They all run or are thinking of starting their own creative small business.  They are the new generation of homemakers turning their passion into a profitable business. Our teachers sit beside our students at craft fairs, sell at the same boutiques. They have been there and done it and have gotten really good at what they do!

Lauren designed a crafty, smart, modern, and colorful website for them based on their feedback, and then Shoshanna made it work well for  them and their students by making the class lists and calendar easy to use and understand, as well as setting up the WooTickets plugin for WordPress to make ordering event tickets easy to do. School House Craft are very happy with their new website!

It was a delight to work with Aeolidia! From the start is was so nice to work with a company that understood our style, demographic and our mission. We had seen all the amazing sites that they had already worked on so it was easy to get started and know that they would come up with something amazing. The process was incredibly helpful for us. Aeolidia gave us the tools we needed to really think through what we needed in a website. I really appreciated that there was a very structured timeline and we knew what we needed to get them and when. The process was broken down into bite sized pieces with very clear goals for each step. It was so exciting to see each piece come together. We couldn’t be happier with the result!
– Andrea Porter of School House Craft

Of interest:

Your Mailing List: Why You Need It, and What To Do With It

Mailing list stats

For a while, I struggled with my newsletter, and wasn’t quite sure what to do with it. I didn’t really understand what the difference was between email subscribers, Facebook fans, Twitter followers, and people reading my blog. What to do, what to do?

It turns out an email newsletter is a very valuable marketing tool, and I feel like I’ve gotten to a sweet spot with my newsletter, and would like to share a bit of what I’ve learned.

Read article on Oh My Handmade »

How To Format Text Using HTML

HTML stands for HyperText Markup Language. It’s a way to format your text for viewing in web browsers. If you find yourself in a situation where you don’t have a WYSIWYG (What You See Is What You Get) editor, and you need to know a bit of HTML to format your text, here are some bits of code that you may find helpful.

To format a word, a paragraph, or an entire document, all you need to do is enclose it within two HTML tags – one to start the formatting, and one to stop it – main rule: you must close every tag you open! An opening tag looks like this: <p> and a closing tag is like this: </p>. When you’re opening and closing all of your tags make sure to avoid overlapping them – close them in the order you opened them. For example, don’t do this:

Do not <i><b>overlap</i></b> your tags.

Do this:

Keep your tags in <i><b>order.</b></i>

Be sure to close all tags that you open – if you try to make a single word bold, but forget to close your <b> tag, you’ll find that the whole rest of the page becomes bold as well.

Formatting text

<p>TEXT</p> – this surrounds paragraphs and creates space between them.

<i>TEXT</i> – italics

<b>TEXT</b> – bold

TEXT<br /> – this creates a line break after a line of text

Example code:

<p>This bag is longer from east to west than it is from north to south … hence its name! <b>Lucky Penny</b> was made from a beautiful vintage copper table runner.</p>
<p><b>Measurements:</b><br />
15″ wide at the top<br />
7″ tall<br />
4″ deep.</p>
<p>The straps are 20″ long so it is perfect to wear on your shoulder or in your hand without touching the ground. <i>This style has a zipper closure and an interior pocket.</i></p>

Result:

This bag is longer from east to west than it is from north to south … hence its name! Lucky Penny was made from a beautiful vintage copper table runner.

Measurements:
15″ wide at the top
7″ tall
4″ deep.

The straps are 20″ long so it is perfect to wear on your shoulder or in your hand without touching the ground. This style has a zipper closure and an interior pocket.

 

Bulleted lists

Maybe you want a list of item features with bullet points. Here is how you do that:

<ul>
<li>
bullet point one</li>
<li>
bullet point two</li>
<li>
bullet point three</li>
</ul>

“ul” stands for “unordered list”. If you want numbers instead, use “ol” – “ordered list.” “li” stands for “list item”. Start and end each list item tag.

Adding images

Here is the most basic code for putting an image on your page:

<img src=”picture.gif” />

Here it is again, with more detail:

<img src=”images/picture.gif” height=”60″ width=”20″ alt=”picture name “title=”picture name” border=”0″ />

Here are some of the variables:

  • src – your image source, which is the path to your image on your server.
  • width and height – specify the width & height of your image in pixels. This makes your page appear to load faster and is just generally a good thing to do. It’s usually not a good idea to take a big image and just shrink the height and width in the link to it.
  • alt/title – this is the text that will show on browsers that aren’t loading images. It also makes the little floaty-box thing when you hover over the image, and is important to people who have their images turned off or can’t view images. Describe your image here.
  • border – this is the border (or lack of border) of your image – it shows up when you make your image a link.

Making links

The anchor (<a>) tag is the tag you use to make links.

1) To another one of the pages on your site:
<a href=”page2.html”>go to page two</a>
you don’t have to type in the entire address, just the name of the file (and the path, if it’s in a different directory than your HTML page).

2) To a page on another website:
<a href=”http://www.site.com/page/”>learn some web stuff</a>
here you have to type in the whole URL (including “http://”) or it will try to go somewhere in your directory.

3) To email you:
<a href=”mailto:me@mydomain.com”>me@mydomain.com</a>

I hope this was helpful! You can check out the W3Schools HTML tutorials to learn more. Would you like to see more like this? What kinds of  help do you need with HTML, and what more would you like to know?