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Arianne Foulks

Arianne Foulks is a popular educator and small business enthusiast. As a champion for creative brands, she has a 20+ year reputation for thoughtful redesigns that help businesses level up. She loves having a problem to solve, and has focused throughout her career on building online homes for fascinating people. She is raising boys, will walk any distance, always has a pile of novels by her bed, and was once bitten by an elephant seal.

Is Shopify Better Than Etsy?

by Arianne Foulks / September 15, 2020

How to get started on Shopify after success with Etsy.

Brand Identity Examples: 3 Logo Design Videos

by Arianne Foulks / March 17, 2022

Three brand identity videos that show the difference between just having a logo, and having a full graphic brand identity.
How to optimize Shopify's Shop app

How to Optimize Your Store in Shopify’s Shop App in 2024

by Arianne Foulks / August 16, 2024

Shopify’s Shop app could be big for your business. Here’s how to optimize your listing, and get the most out of it.

First Trade Show? Here’s Our Advice

by Arianne Foulks / January 18, 2023

Before investing your time and money in your first trade show, check out these tips!

Product Page Best Practices

by Arianne Foulks / August 5, 2019

Are your product pages doing their job?

8 Common Website Mistakes Small Businesses Make

by Arianne Foulks / September 28, 2022

Learn what not to do, and see examples of what to do instead!

Trade Show Tips for New Exhibitors

by Arianne Foulks / January 18, 2023

First time exhibiting at a trade show? Check out these tips.

Ecommerce Photography Ideas for Selling Art Online

by Arianne Foulks / February 19, 2019

How to showcase your products with beautiful lifestyle photos.

Investing in Your Business With Little Truths Studio

by Arianne Foulks / February 12, 2019

Artist Lori Roberts shares what she learned after quitting her day job.

Why Getting Product Reviews on Shopify Is Important

by Arianne Foulks / July 1, 2022

Don’t forget this important feature in your online shop!
abandoned cart email strategy

Why You Need An Abandoned Cart Email Strategy

by Arianne Foulks / July 1, 2022

Make more sales with these tips.
good conversion rate

What’s a Good Conversion Rate for Ecommerce?

by Arianne Foulks / March 21, 2023

And what kind of conversion rate can you expect?

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