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Brand Design

Solid, professional brand design makes your marketing efforts more effective, and the rest of the work will fall easily into place. Your brand identity should communicate that you take your business seriously.

Logo Design Tips: Allowing Your Designer to Shine

by Arianne Foulks / October 24, 2013

After ten years in web design, I’m taking a turn being the client and sticking to our rules.
business card design for Whispering Willow

Etsy’s Tools For Success: Branding Your Company

by Arianne Foulks / October 22, 2013

When branding your company, your identity should speak directly to your target customer, making you THE only choice for them.

Brainstorming a Tagline For Aeolidia

by Arianne Foulks / August 22, 2013

Two insightful pieces of advice about brand positioning.

A Business Name That Glows | Lucette Jewelry

by Sam Hirst / January 18, 2023

It’s a great thing to feel confident that your business name will serve you well for many years.

A Cohesive Brand Vision | Gardenstore

by Arianne Foulks / April 30, 2013

Aeolidia will dream big for your brand, exploring ideas that you may not have known were out there.

Custom Branding Project | Brimful

by Arianne Foulks / April 23, 2013

Learn more about our Logo With Branding package, and see an adorable brand style guide!

Why You Need to Start With the Logo

by Arianne Foulks / January 26, 2023

Why you should invest in a logo before a website, with some examples of how the logo leads the site design.
homepage redesign for o-wool

Removing Visual Clutter | O-Wool

by Arianne Foulks / January 23, 2023

O-wool’s original website felt busy and crowded, even on pages without much information. See how we transformed it.
Cloth-ears homepage

How to Show a Lot of Information Simply | Cloth-ears

by Arianne Foulks / January 18, 2023

See the dramatic transformation of a vintage gifts and housewares site.

A Soft Little Logo For a Knitting Shop | Cotton & Cloud

by Arianne Foulks / February 7, 2013

Follow the path from rough ideas to final logo for Cotton & Cloud, a knitting pattern shop.

A Logo With a Plush Mascot | Tinysoles

by Arianne Foulks / January 23, 2023

An adorable logo for a children’s shoe store, and a sweet surprise!

Creating a Cohesive Brand For a Vintage Jewelry Store

by Arianne Foulks / June 27, 2022

It was great to watch this all come together with polish and vintage charm.

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