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Ecommerce Strategy

The custom Shopify websites Aeolidia creates have a reputation for transforming businesses, taking them to the next level, and resulting in substantial improvements to ecommerce conversion rates and online sales. Here are some of our tips.

Facebook tips for 2024

How to Choose a Shopify Theme That Fits Your Business

by Arianne Foulks / March 15, 2022

Tips on evaluating free and paid Shopify themes.
Meenal Patel website theme for an artist, illustrator, and writer. This post shares our top product-based business strategy.

My Best Strategy For a New Product-Based Business

by Arianne Foulks / February 25, 2026

Our best advice based on a decade of experience
how to diversify beyond selling on Etsy

How to Diversify Beyond Selling on Etsy

by Arianne Foulks / January 18, 2023

Don’t keep all your eggs in one basket!

An Online Home for a Brick and Mortar: Nora Gray

by Sam Hirst / February 18, 2016

Creating an online home is an important marketing strategy for a brick and mortar shop.

Ecommerce Brick and Mortar Business: Tilde

by Sam Hirst / January 23, 2023

A behind the scenes look at managing a brick and mortar shop.

Getting Product Reviews for Easy Marketing

by Jena Coray / January 25, 2023

Simple and powerful!

How to Better Your Business With Aeolidia

by Arianne Foulks / August 6, 2024

When and how to hire a web designer to take your business to the next level

Professional Product Photography: Meet Jen

by Sam Hirst / January 25, 2023

Meet Jen! She’s ready to create professional product photography for your website.

Promote Your Products Using Shopify Hidden Collections

by A Guest Writer / May 12, 2015

Collections in Shopify can be used to promote your products!

Selling Digital Products: Project Life Case Study

by Sam Hirst / May 7, 2015

Behind the scenes of the Project Life website design project.

How to Sell Custom Products or Personalized Gifts

by Sam Hirst / July 19, 2024

Things to consider when selling customizable items.

Why & How to Make a Mobile-Friendly Website

by Arianne Foulks / January 13, 2015

You can no longer get away without a mobile-friendly website!

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A Newsletter That Goes Beyond Shopify 101

It’s easy to find beginner info about ecommerce online. If you’re past that? Subscribe to our newsletter for advanced strategies and need-to-know info for established shops.

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The Shopify websites we design have a reputation for substantial improvements to ecommerce conversion rates and online sales. Let's talk!

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