Odeya
Brand strategy and design for personalized period packages.
Odeya is a monthly subscription box of personalized period care essentials. Owner Kendra came to us for brand strategy, branding, and packaging design. She wanted to establish a brand that connects to, inspires, and creates a space for open and honest dialog with Odeya's ideal customer and audience. Visually, the design should communicate nostalgic 2000s familiarity that feels fun, inclusive, and colorful.
