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Stacey Trock

Plan for Retail Sales Aeolidia

How to Plan For Retail Sales During an Uncertain Holiday Season

by Stacey Trock / September 26, 2022

Plan for uncertainties in the upcoming holiday retail season by implementing these merchandising, marketing and pricing strategies.
Virginia Johnson of Gather Here

Balancing Profitability and Fair Wages In a Small Business

by Stacey Trock / August 23, 2022

Is it really possible to run a small brick and mortar business that prices competitively, pays employees well, gives back to the community, and still makes a profit?
Maker + Stitch - storefront and branding design for a brick and mortar knitting shop.

How to Pivot your Brick + Mortar to Ecommerce

by Stacey Trock / March 11, 2022

Ready to take your brick and mortar online? We’ll walk you through the most important considerations.
Whispering Willow - email newsletter template design for a natural apothecary line.

Your Email Subscription Form: Convert Visitors to Subscribers

by Stacey Trock / March 15, 2022

6 tips for converting visitors to subscribers with an effective signup form.

Gift Guide 2020: Support Small Business!

by Stacey Trock / November 24, 2020

Our 2020 gift guide to some favorite independent shops for holiday shopping!

How one company re-launched their ecommerce site just in time to weather COVID-19

by Stacey Trock / October 20, 2020

GRDN’s new site allowed the business to thrive during COVID.

How Kate Ryan Skincare Achieved Higher Website Conversion Rates with a New Shopify Site

by Stacey Trock / June 24, 2022

Learn how moving to Shopify lead to higher conversion rates.

Building a Solid, Strategic Foundation For Your Brand to Weather Tough Times

by Stacey Trock / April 21, 2022

Your brand story is essential in any economic downturn.

Email Marketing: a Vital Strategy for Ecommerce

by Stacey Trock / September 29, 2022

One of the most powerful tools in your marketing toolkit!

Klaviyo vs Mailchimp: What’s Best for Ecommerce on Shopify

by Stacey Trock / September 7, 2022

Let’s consider Klaviyo vs Mailchimp, and where to get started.
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