Aeolidia was so thorough. They’ve helped me realize that what I thought was possible in my head can be made real.
Goldmine & Coco
Brand strategy and design for an online lifestyle company.
The Challenge
Goldmine & Coco is an online stationery and lifestyle brand that sprinkles planners, accessories, and apparel with Black Girl Magic so customers can make a powerful statement and plan for success. They’re seeking to disrupt the stationery industry and asked for our help to design an edgy and sophisticated brand with high quality products.
Our Approach
We worked closely with Felicia of Goldmine & Coco to bring her vision to life. All aspects of the brand identity exude luxury, from the rich colors to the gem imagery used throughout. Featuring hand-drawn images of everyday African-American women, customers can see themselves in the products and then use them to achieve their goals.
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