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Helen Hulskamp

Agentic orders in the Shopify admin

What Shopify’s Agentic Storefronts Mean for Your Brand

by Helen Hulskamp / January 20, 2026

Agentic commerce means AI acting as a personal assistant that can help someone shop and complete a purchase for them.
email marketing strategy

How to Grow Your Email List on Shopify

by Helen Hulskamp / January 29, 2024

If your newsletter list growth has been losing momentum, here are our tried and true strategies.
Boost Your Brand's Reach With Email + SMS Marketing

Understand the New Sender Requirements for Shopify & Klaviyo

by Helen Hulskamp / January 23, 2024

Meet Gmail and Yahoo’s new 2024 sender requirements.
Brand identity design, custom website, and copywriting for an e-commerce baby brand

Boost Holiday Sales Without Slashing Prices

by Helen Hulskamp / September 9, 2024

Explore alternative holiday promotions that reward your best customers and boost revenue while maintaining your brand’s integrity.

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