Little Apple Treats

The Challenge

Little Apple Treats came to us needing a separate wholesale website for their growing business and new product packaging design for their line of snacks. Their existing retail website was ready for an update that showcased their offerings in a more compelling light along with optimization to increase average order value and customer lifetime value.

Our Approach

We began with a redesign of Little Apple Treats’ retail website, which we then replicated for their new wholesale site. Our redesign features bright pops of color, fields of pattern, custom icons, and optimizations to increase average order value and customer lifetime value. Art direction for photo styling and redesigned packaging tie it all together for an on-brand visual story.

Little Apple Treats’ homepage features artful product photography, SEO-friendly copywriting, and thoughtful use of color and design to convey the artisanal quality and bright flavor notes of their products.

mega menus for an artisanal food brands' website featuring expertly styled product photography to showcase each product type. — The carefully considered navigation menu features images of all the product types.

The site is fully responsive to provide an effective experience on mobile and desktop and everything in between.

Aeolidia's expert team provided art direction for Little Apple Treats in-house photographer. — Under our art direction, Little Apple Treats’ in-house photographer captured effervescent imagery to showcase the brand’s products and story.

Product page optimization includes an option to subscribe and save — an enticing way to increase customer lifetime value.

The shopping cart features several optimizations including a free shipping countdown, subscription upsell, and suggested add-on items, thereby increasing average order value.