Free Resource: Wholesale Product Pricing Guide

A free e-book on wholesale pricing formulas for product businesses by Lela Barker of Lucky Break Consulting

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Lela Barker of Lucky Break Consulting has generously let me share her product pricing guide with you here.


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Lela Barker of Lucky Break Consulting fosters emerging creative brands by infusing their passion with the experience, critical thinking, and strategic tools needed to evolve the passion into a sustainable business.

In this 38-page PDF about pricing, which she was generous to let us share with you, she answers all your questions about product pricing for maker businesses.

You’ll learn:

  • The real truth about pricing formulas
  • How to factor in your costs so that you’re always profitable
  • What we mean when we say “value-based pricing strategy”
  • The 7 deadly sins of product pricing

PLUS, worksheets to help you calculate:

  • Overhead
  • Cost of raw materials
  • Cost of labor

… so you can bring it all together in a pricing strategy that works for your business and ensures that you are always profitable.

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