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Worthwhile Paper homepage

Worthwhile Paper

Website design for a screen printed paper company.

The Challenge

Worthwhile Paper is a collection of thoughtfully designed, earth-friendly, screen printed paper goods by Kristen Drozdowski. Kristen loved the simplicity and freshness of her website, but felt like it was too simple and not conveying the entire message of her brand. She wanted a more dynamic web presence that communicated the brand’s story and values and inspired and excited her customers, all while being peaceful and intuitive to navigate. Worthwhile Paper has been known for its paper goods but the owner, Kristen, wanted to include fine art, custom work and workshops under the umbrella of her business.

Our Approach

We collaborated with Kristen to bring her distinct style to life on the web. The warm and neutral color scheme highlights what Worthwhile Paper has to offer while still evoking an abundant and dynamic experience. Subtle animations help infuse even more personality into the website and ecommerce apps were seamlessly integrated into the shopping path, providing a pleasant experience for customers. In 2024 we made updates to the site to reflect Worthwhile Paper’s expanded offerings and new brand identity including updated homepage, a custom work page, long form product page and improved functionality.

Worthwhile Paper homepage
Custom Shopify website design for a handcrafted stationery brand.
mobile view of Worthwhile Paper's custom website
Responsive Shopify stationery shop design, shown at mobile size.

I am absolutely in love with our new site, it perfectly communicates our values and highlights what we have to offer in such abundant and dynamic ways. It’s exactly what we needed and more! Working with you all has been such a seamless, positive experience. I feel so supported and in the hands of experts! The most ‘worthwhile’ investment I’ve ever made in our business. Truly. Thank you x 1000.

Kristen Drozdowski

Worthwhile Paper
Headshot of Kristen Drozdowski, artist and founder of Worthwhile Paper
About page design for Worthwhile Paper, a stationery brand
About page design for a stationery brand.

For handcrafted businesses, the About page is an important part of the story that connects customers to your values and encourages engagement.

We designed a custom FAQ page that makes it easy for customers to find answers to common questions. This saves lots of time on customer service, and prevents abandoned carts.

Custom Shopify FAQ website design
Custom Shopify FAQ design.
custom long form product page for a stationery brand
Shopify product page design for a stationery brand, including details such as custom icons depicting product features, and custom framing options. We introduced a longform product page design for Kristen’s best selling Inquire Within Oracle Deck to better explain and present the product.

Let's take your online shop to the next level

The Shopify websites we design have a reputation for substantial improvements to ecommerce conversion rates and online sales. Let's talk!

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