Website Content Strategy Resources

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Grab the slideshow: Website Content for NSS.pptx

Here is some additional advice for developing a content strategy:

Content & conversion

• Our Content That Connects series
• How to Increase Conversion Rates on Shopify
• Low Conversion Rates: 5 Big Problems
• 3 Ways to Increase Conversion

Search Engine Optimization

• How to Improve SEO Rankings on Shopify
• How to DIY Your SEO

Blogging

• 260 Blog Post Ideas for Creative Shops
• Make More Sales With Your Shopify Blog
• Ecommerce Blogging 101

Photography

• Product Photo Types
• Product Photography For Online Shops
• Using a 360 Degree Photo App