Free Resource: Logo Help Guide

How to use your graphics, fonts, and colors

Shipshape Collective Freebie

This is a document we created for Aeolidia clients. It gives you ideas on how to use your graphics, fonts, and colors.

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Whether you’re hiring Aeolidia or another designer, or designing your own logo, it helps to know what you need and how to use it. Our full logo help guide will explain the terminology to you and show you how to extend your brand details to everything you do, online and off

Included in the PDF:

  • Ideas for using your logo, colors, fonts, and graphics on print materials
  • Ideas for translating your brand identity to a website
  • Ideas for developing product packaging using your brand details
  • Answers to common questions about file types
  • What software to use to open and edit your logo
  • What files printers will need
  • When to use a vector or raster graphic

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