Pepper Pop Paper

Pepper Pop Paper Brand identity and packaging design for a greeting card designer

Aeolidia to the rescue!

What We Delivered

Identity:

  • Logo
  • Alternative logo
  • Brand mark
  • Quick brand guide
  • Brand mark
  • Sticker sheet

Print:

  • Business cards

Packaging:

  • Packing tape
  • Tissue paper
  • Boxed card set label
  • Sample box
  • Notepad label

Jennie's Challenge

Jennie told us,

I want to achieve a name change that I love. I want it to register with small stores (and large someday) that those are the greeting cards that POP. Because I’m really the only company doing something like this – and I want stores and customers to know that I’m the company for it when they want something unique & not mass-produced for their shelves.

Second, I want a shift in perceptions about my company. I think The Cove Company name is easily forgettable – especially with the lack of a logo. I feel that unless my cards are seen in person (like National Stationery Show, craft shows, and sample packages) that it doesn’t really register what they are (handmade and 3 dimensional).

Aeolidia to the rescue!

What We Delivered

Identity:

  • Logo
  • Alternative logo
  • Brand mark
  • Quick brand guide
  • Brand mark
  • Sticker sheet

Print:

  • Business cards

Packaging:

  • Packing tape
  • Tissue paper
  • Boxed card set label
  • Sample box
  • Notepad label

Our Solutions

Every card made by Pepper Pop Paper has a dash of wit and a sprinkle of sentiment, with cut-out graphics literally popping off the paper for a one-of-a-kind design. We created a playful and friendly brand identity that compliments their colorful products without overpowering them. Handdrawn logotype is in pepper red, with a cut-out “O.” The mint green accents keep the brand feeling fresh. Of course, peppers play a role in the branding, but in simple, subtle ways—as a nose on a charming brandmark face and as a graphic repeat pattern. With collateral ranging from boxes to labels, branded packing tape to tissue paper, and the cutest custom sticker sheets, Pepper Pop is set for success.

Logo

Pepper Pop Paper logo design for a greeting card designer

Pepper Pop Paper logo design by Christine Castro Hughes

Alternative logo

Pepper Pop Paper logo design for a greeting card designer

Design by Christine Castro Hughes

Brand mark

Pepper Pop Paper logo design for a greeting card designer

Design by Christine Castro Hughes

Quick brand guide

Pepper Pop Paper Brand identity and packaging design for a greeting card designer

Design by Christine Castro Hughes

Brand mark

Pepper Pop Paper logo design for a greeting card designer

Design by Christine Castro Hughes

Sticker sheet

Pepper Pop Paper print design for a greeting card designer

Illustration by Christine Castro Hughes

Business cards

Pepper Pop Paper print design for a greeting card designer

Pepper Pop Paper print design by Christine Castro Hughes

Packing tape

Pepper Pop Paper packaging design for a greeting card designer

Package Design by Christine Castro Hughes

Tissue paper

Pepper Pop Paper packaging design for a greeting card designer

Package Design by Christine Castro Hughes

Boxed card set label

Pepper Pop Paper packaging design for a greeting card designer

Package Design by Christine Castro Hughes

Sample box

Pepper Pop Paper packaging design for a greeting card designer

Package Design by Christine Castro Hughes

Notepad label

Pepper Pop Paper packaging design for a greeting card designer

Package Design by Christine Castro Hughes

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