- ⚓️ The next step once you know what makes your brand unique
If you're feeling stumped? My team would love to help out. Brand strategy would be a great start for you!
- ⚓️ What makes your business different than even your closest competitor?
There are thousands of shops in your niche, so how do you stand out?
- ⚓️ Let's talk about agency trauma
To save you from agency trauma, I suggest asking these questions before signing a contract.
- ⚓️ What it's like to rename your business
It’s great to feel confident that your business name fits your brand, will be memorable for your customers, and will serve you well for many years.
- ⚓️ What to include in your header and footer navigation
I wanted to share some common mistakes I see in navigation menus. I recorded a video for you, using a site we recently launched for Katie Daisy.
- ⚓️ Ten years later: Island Thyme reimagined
Here's how much can change over time for a business, and how much can be improved on a site that's seemingly working well.
- ⚓️ The new SEO: get AI tools to recommend your shop
Starting early with GEO (AI recommendation optimization) gives you a chance to win an outsized share of traffic
- ⚓️ Boring and sad email CTAs and what to do instead
Look at what you currently offer subscribers and spend some time thinking of something that is interesting, unique, and valuable to offer.
- ⚓️ A high-impact fix for your online shop: focus on your brand strategy
What do you think are the highest impact things an indie brand with limited resources can focus on fixing/improving?
- ⚓️ Email marketing that aligns with your values? It can be done!
Klaviyo’s built-in, drag-and-drop product block is limited. Check out how we got around this for a clever email marketing strategy for poetry prints.
Let's take your online shop to the next level
The Shopify websites we design have a reputation for substantial improvements to ecommerce conversion rates and online sales. Let's talk!