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Aeolidia Articles


Guest Blog Posts

Extreme Makeover Biz Edition: LoveLee Soaps & Team Aeolidia

4/30/12
The results of our design giveaway.
Read article on Oh My! »

The Dotted Line: What to Look For When Reviewing a Contract

4/16/12
Information about design contracts
Read article on Oh My! »

How Attending Altitude Summit Helped My Business

1/31/12
Should you attend that conference or event?
Read article on Oh My! »

Six Simple Ways to Refresh Your Site Without Redesigning

1/18/12
Quick fixes to spruce things up!
Read article on Oh My! »

End Each Day With an Empty Inbox

11/21/11
How to empty your inbox
Read article on Oh My! »

Effective Web Design for Small Businesses

11/2/11
Zoe's web design interview with Rena Tom.
Read article on RenaTom.net »

Interview with Lauren Hardage of Aeolidia

10/18/11
I interview my cohort, Lauren!
Read article on Oh My! »

Profile: Aeolidia

9/22/11
My "startup story" interview with Rena Tom.
Read article on RenaTom.net »

How a Logo is Born

9/7/11
Go behind the scenes with Aeolidia to find out how a logo is born.
Read article on Oh My! »

Connecting Creative Women

10/28/10
Interview with Kitty of the Switchboards.
Read article on Oh My! »

Interview With Me, Part 2

9/28/10
About parenting, balancing, and loving handmade stuff.
Read article on Oh My! »

Interview With Me, Part 1

7/28/10
About our illustrators, clients, and process.
Read article on Oh My! »

A Little Bit Better

7/28/10
You can apply "A Little Bit Better" as you work each day, making small improvements that will add up over time.
Read article on Oh My! »

Choosing a Biz Name

4/26/10
You have a great idea for your new business, and you're ready to set up shop. How do you choose a business name? If you’ve already come up with a name for your business, how do you make sure it’s a good one?
Read article on Oh My! »

Establishing Trust

3/22/10
With more and more crafters and home-based businesses setting up shop on the web, how can you stand out to customers as someone who will send a high quality product, send it on time, and help if there are any problems with the order?
Read article on Oh My! »

Choosing Your Shop Software

2/22/10
If you're ready to start selling online, you have a lot of options for how to begin. How you choose to start will depend on how much work you'd like to do yourself, what you can afford to invest, and what stage you're at with your business.
Read article on Oh My! »
Frequently Asked

You have questions? We have answers! These are the very basics, and we'll have lots more to talk about when you email us.

Hop down to:

Will you set up a site using a design I created?

Yes, we love to work with people who have designed a site and just need help getting it working. We prefer to do this when your design aesthetic matches ours a bit, so we'll be sure we can create just what you're looking for.

If you have experience with web design, we will look over your design and let you know if we see anything cart-related that's been left out or anything that may be tricky to code. If you have experience with print or packaging design, we may do a more extensive design consultation with you. If you don't have much design experience, but know what you like, we are able to work closely with you to make your idea come to life.

Will you design a site for me or someone else to code?

We will discuss this on a case by case basis, but site designs are usually used by us as the first step in a project coded by us. The reason for this is that we like to be able to control how our work is presented; if another developer put together a site using our design, we wouldn't be able to ensure that the final product was up to our standards.

This applies to any website design work we do, though if you'd like to have us create a logo or custom illustrations for you, those could be taken to another designer (or used yourself) to create a site design around.

How long will my website project take?

We usually estimate two months from start to finish to complete an ecommerce site. However, there are two ways you can speed this up.

1) When we start a project, we throw a bunch of questions and work at you. If you can get all of your work done as quickly as possible and right as we ask for it, as well as responding to our questions and giving feedback about each step we're on right away, the project will go much more quickly. If you are able to devote a solid day or two to adding all of your content to the site as soon as I have it ready for you, that will speed things up as well.

2) I know that some people are in more of a hurry than others, so if you would like to be placed as top priority over our current clients, you can pay a rush fee. On a rush project, we'll start work right away, and prioritize your work first as we get what we need from you. The rush fee is non-refundable if there is a slow down on your end that prevents us from going live by your deadline.

What does a website cost?

Our typical ecommerce/shop project is in the $7000-$8000 range (this cost includes logo and some extra features). For an informational site or blog using Wordpress, the standard range is $3500-$5000 for a complete project.

The final cost of your project will depend on what features you would like, and how much work you would like us to put into each aspect. We're always happy to discuss options for working within your budget.

What additional costs go into creating a website?

Here is a brief overview of what you may also pay in addition to the cost of our web design/development.


Web hosting

We are hosted with and recommend Dreamhost, and they charge $9.95 per month if you pay for a year in advance, and it costs less if you pay for longer.

Domain registration

Dreamhost currently charges $9.95 per year for domain registration (with one free year when you sign up for hosting).

Payment processors

There are a variety of payment processors out there, and they each charge fees. You can check the sites for common ones listed below:

Secure (SSL) certificates

You will only need SSL on your site if customers enter in their credit card information on your site (not PayPal's site or Linkpoint's site).

We can set up your hosting to have a secure server - you will have to pay an extra fee ($3.95 per month from Dreamhost) to purchase a unique IP. The actual secure certificate can be purchased from them for $15 per year.


Of course, there are other expenses that go into managing a business (postage, packing supplies, cell phone bills, etc.), but the above is what you can expect to pay for running a website.

Can you help me set up my hosting / email / domain / mailing list?

Yes, yes, yes! We will guide you through the entire process of putting your web presence online, even the stuff that is not strictly about your website.

Do you do SEO (Search Engine Optimization)?

We prepare your site to be search engine friendly, but we don't do any trickery to get your site listed in search engines, we don't submit your site to search engines (though we can point you in the right direction to do this yourself), and we don't promise to make you number one for any keywords.

We will set your site up to have appropriate header tags, alt tags, and it will contain search keywords. Our cart programs allow you to set these up per category and per item, and by default they pull your item titles into the meta tags.

We don't recommend you hire a company or individual to do SEO for you, unless you are very careful about what it is they do to your site. Please see Google's information about SEO.